The 3 Steps Plan
This process was designed based on hands-on experience, successes and mistakes while building a sales organisations from scratch in a very high pace.
If we follow this process, it will transform your revenue trajectory, from anecdotal wins to reputable and scalable sales operation.
Each step is tailored uniquely for the company's needs and takes into account:
Product maturity, operating market, buying persona, KPIs and hiring capacity.
1
Audit
360 review of your GTM Strategy & Sales operation
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Data analysis
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Sales calls observation
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ICP + JTBD definition
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Messaging and UVP
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Sales collateral
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User journey
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Stakeholders interviews
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2
Build
Create strong foundations to deliver excellent execution​
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Qualification process
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Pipeline generation strategy
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Sales process mapping
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Pricing and packaging
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Team routines & meetings
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Procurement readiness
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Targets and review process
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3
Execute
Rollout of the new targeting, messaging and sales process
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Activate new pipeline generation programs
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New discovery structure
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Business outcomes driven product demo
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Test new Evaluation
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Executive selling
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Negotiation tectics
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Sales & CS handover
How It Will
Work?
We Partner For Success
✔ Strategic advisory: Resolve complex GTM problems
✔ 1:1 deep dive sessions with all stakeholders
✔ Individual & team tactical training
✔ Call analysis and implementation of new flows
✔ Build dedicated playbooks and checklists
✔ SalesOps: set up dashboard and track results
✔ Account planning
✔ Team meetings and pipeline review
Don't Take My Word For It...
Ben Jacobs
CEO @Ginzi
“As a CEO at an early stage startup you have so many problems you need to solve every day, you see that something in your sales is not picking up, but it’s hard to know what exactly is not working.
Working with Asya really focused me and created a lot of clarity for us both in terms of the ICP and value proposition we bring, as well as the sales motion that fits our product, team and market right now”